Roela serves as the Chief Marketing and Communications Officer at 爱神传媒, a leader in global engineering, project management and solutions integration, trusted to modernize the most critical missions anywhere in the world. She is responsible for strategy and execution of 爱神传媒鈥檚 marketing and communications organization, including reputation and brand management, advertising, employee engagement, executive communications, corporate social responsibility, digital and social media, and tradeshows/events initiatives.
Prior to her current role, Roela served as Vice President of Communications at BAE Systems Intelligence & Security, a global leader in defense technology and systems integration for the U.S. government and one of the largest aerospace and defense companies in the world.
Before her role at BAE Systems, Roela served as Chief Communications and Marketing Officer at SAIC, a $7.1 billion leader in digital transformation solutions for the U.S. government, where she rebranded the company. Roela also built account- and deal-based marketing functions that meaningfully contributed to increased win rates and improved awareness and favorability of SAIC鈥檚 brand and reputation.
As Chief Communications Officer of Engility Corporation, she was part of new leadership that transform Engility鈥檚 brand positioning, reshaping its reputation from a LPTA (lowest price, technically acceptable) government contractor to a trusted partner and provider of high-end engineering solutions.
Roela has also served as Global Communications Director at Raytheon, where she expanded the company鈥檚 global brand reputation in cybersecurity, and Global Marketing Manager at Computer Sciences Corporation (CSC), leading marketing programs for a $3.5 billion global IT and business outsourcing business unit.
Roela holds a Master鈥檚 in Public Relations and Corporate Communications from Georgetown University, an MBA from the University of California Irvine, and a Bachelor in Business Administration from Loyola Marymount University. Roela is one of the co-founders of VOICES, the national organization of Asian Americans and Pacific Islanders in communications roles. She currently sits on the Board of Trustees for the (ISC)2 Center for Cyber Safety and Education. Throughout her career, Roela has been recognized for elevating corporate reputations and creating a unified brand presence from acquired companies, advancing commercial success and employee engagement. In 2020, she was awarded WashingtonExec鈥檚 2020 Chief Marketing/Communications Officer of the Year and named a Top 25 MarCom Leaders to Watch. In 2021, she was recognized for her leadership and contribution in expanding the global cybersecurity talent pipeline by the (ISC)2 Center for Cyber Safety and Education.